Newspaper Archive of
Feather River Bulletin
Quincy, California
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April 15, 2015     Feather River Bulletin
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April 15, 2015
 

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4A Wednesday, April 15, 2015 Feather River Bulletin SURVEY, from page 1A checks. "I spent $8,000 last year i,n credit card fees -- equivalent to about half a year's rent," said Holly Callahan, owner of Pangaea Caf6 and Pub in Quincy. Credit card companies collect a base rate for each card used, then tack on percentages and fees dependant on the card. The amount, though relatively small for each purchase, adds up and cuts into profits substantially. "For me, that's a ton of cash coming out of my pocket that could stay in the community," continued Callahan. "I could use that money to give my employees raises." Other businesses in the immediate area shared Callahan's sentiments. Kim Morrison, owner of Courthouse CafG estimated more than 90 percent of her sales are transacted with credit or debit cards. Those fees could be used to hire a part-time employee, she said. Businesses that have lower average purchases seem to get hit the hardest, expressed several Quincy merchants. Customer Kaline LeCoq hands Pangaea CaM and Pub employee Teagen Waibel a debit card to pay for her meal. Credit and debit cards make up the majority of the restaurant's payments, but with that comes a cost. A recent survey conducted estimates millions of dollars leave the county each year from credit and debit card processing fees. Photo by James Wilson "Most of the items I sell are around $2," explained Amy Carey, owner of Carey Candy Co. "If someone uses their card for that purchase, I'm losing money." Carey said about half her customers use cards to pay Sierra Valley Grange Garden & Farm Fest Sat, May 2 - 10 am to 4 pm Grange Hall, Vinton The Grange presents a day filled with all things garden and farm, with vendors, presentations and hands-on demonstrations. Rain or shine, come out and learn how you can make this your best garden season ever. Drawings for all the DIY projects. Admission is FREE KIDS ACTIVITIES - FOOD SALES ALL DAY. See our facebook page for more info! Postal Service: USPS (No. 188-550.) Periodicals postage paid at Quincy, CA. Published: Every Wednesday morning by Feather Publishing Co Inc. Office Location and hours: 287 Lawrence St Quincy, CA 95971. Mailing address: P.O. Box B, Quincy, CA 95971. Office is open Mon. through Fri 8 a.m. to 5 p.m. ~IOW to contact us: All departments: (530) 283-0800. FAX: (530) 283-3952. Email: mail@plumasnews.com Website: plumasnews.com Ownership and heritage: The Bulletin was established Aug. 11, 1866, as the Plumas National (later changed to Plumas National Bulletin May 16, 1892) subsequently changed to its present name May 7, 1931, which merged with the Plumas independent (1892 - 1945) June 7, 1945. Published weekly. It is part of the Feather Publishing family of newspapers serving Plumas and Lassen counties. Deadlines: Display advertising: Thursday 4 p.m.; display classified: Thursday, 3 p.m.; legals: Thursday 4 p.m.; news: Fridays, 3 p.m.; classified: Monday 9 a.m. Breaking news: anytime! To subscribe: Call (530) 283-0800, come to the Bulletin office, use the handy coupon below or send email to subscriptions@plumasnews.com Adjudication: The Feather River Bulletin is adjudicated a legal newspaper by Superior Court Decree No. 4644 (1953) and qualified for publication of matters required by law to be published in a newspaper. Po~astor: Send change of address orders to the Feather River Bulletin, P.O. Box B, Quincy, CA 95971. Michael C. Taborsld Jenny Lea Cobey Brown Co-0wner/Publisher Photo Editor Vice Pres./ Ked Taborski Mary Newhouse Operations Co-Owner/Legal Classified, Circ. Managei Tom Fomey Advertising Sandy Condon Production Manager Kevin Mallory Human Resources Dir Elise Monroe Vice Pres./Admin.Office Manager Bookkeeper Dan McDonald Sherri McConnell Eva Small Managing Editor Display Adv. Manager Composing Manager recycled paper Member, Califumia Newpaper Publishers Asso~ mmm 1 1 1 1 1 IN mmm gl 1 1 1 Name I Addrnss Subscription Order Form Feather River Bulletin RO. Box B, Quincy, CA 95971 Please enter my subscription for years. [~l Enclosed find my check for $ [~l In County $26 per year [~ Out of State $44 per year [~ In California $37 per year, Subscriptions can be transferred, but not refunded. | City, State, Zip IL m m m m m m m m m mm m for their items. It is worth cents per gallon. offering the service, she In 2012 Quincy resident said, because she doesn't Nance Reed personally want to alienate any researched what the use of customers, cards does to Plumas But, like other merchants County's economy. in the area, Carey prefers Reed was part of the cash or check payments. The Occupy Quincy movement. amount she pays annually to Reed said one of goals of the credit card companies movement was to educate equals around three months people about their rent of her business location, responsibilities as A small amount of consumers. businesses in the county will What Reed found was a not accept credit cards. One lack of knowledge example is the Bargain surrounding the use of Boutique in Quincy. The plastic-payment methods. popular thrift shop is "Some thought debit was donation and volunteer free," she said. "Like the based, however, and has banks just offer (their much lower overhead costs services) out of the goodness than most Plumas County of their heart. What can be businesses, done about this? Education. Some businesses offer a People need to know the discount to customers if they consequences of their pay in cash. actions." Nellz Towne Pump in Not everyone in the Greenville has two prices for community favors cash gas -- one for card users and sales, however. Lucinda one for cash users. The Berdon, General Manager at difference is substantial, Quincy Natural Foods, said saving cash customers 10 she prefers customers to use Ile,I I O $ee I I Illl te I e e OO I $ e e e e e O ee e eeee eeee el i e e = i Ap 3p " ri118 and 19 9am - m (see classified ad) 5 Timber Lane Graeagle 836-2849 : Eve thing Must Go/ i l ~eeeeeeeeeeeeeeeeeeeeee eeeeeeeeeeeeeeeeeeeeeee Propame Compalw bl Plnnl &,ierra Cotmljes! 65 East Sien'a Ave, Portola Very Competively Priced No delivery fees, statement fees, or hidden costs. "We Uve Local, We Shop Local, We Support Local" at [ecycied Decords 822 South Virginia Street, Reno 9am-8pm O Loade oF Lirrtited @ Over 1000 LJa. 9 Addedg O.Live ITtugie All Featured bands - Max Volume Band, Loose Cannons Mariachi from Grass Valley, Johnny Bailey from Rigorous Proof, Last To Leave, Chad Flores, Bryan Jones from Buster Blue, and our very own Kyndra and more!1 d ,:.' ~ ,~ : ~, ~, ~.:':~ i m ~ " g i:;' {~ This sign at Nellz Towne Pump in Greenville shows a 10 cent reduction per gallon for customers using cash. The convenience of plastic payment methods hurts small businesses in ways of which consumers are often unaware. Photo by Greg Knight cards, constraints," the study "I'm a big fan of cards. Our reads. biggest mistakes happen Karen Powell, owner of with cash. The less cash we Main Street Sports Bar and deal with, the better." Lounge, agreed with the Quincy Natural Foods is a study. high-volume business that "Without the card, people has over $3 million in sales wouldn't spend the cash," each year. Berdon explained she said. "It's just so much that the time it takes easier to make money." employees to count money at Powell mentioned that she the end of their shifts hurts thinks the merchant fees are the store's bottom line. too high, however. "The amount of labor costs The question businesses in over a year really adds up," Plumas County are starting she said. "Plus, with cards, to ask, is "do the benefits we don't have to handle as really outweigh the costs?" much dirty money." Smaller businesses, Because of its high especially the ones in retail, volume, QNF has a lower get hit the hardest, Reinitz percentage it pays for its said. Those businesses pay card processing and the most per transaction merchant services. Berdon with card use. said if it was more, she In addition to the base rate might sing a different tune. and hidden fees, small One advantage to businesses tend to have a accepting cards is the higher percentage per security that comes with it. transaction tacked on to Carey said she has had about their merchant services, 12 checks bounce on her in The downtown merchants the last 20 years in business, have tried to persuade With cards, that is never an people into using cash for issue, years. Another benefit is "We talked about offering customers tend to spend a cash discount," Reinitz more when using a card. A said. "But there's no right landmark 2001 study way. Do we mark up the conducted by Drazen Prelec price?" and Duncan Simester- Business owners showed that consumers are expressed that as long as willing to double their plastic is the preferred purchases wit.h card payment method, they will compared to cash. continue offering it as an "The effect may be large option. (up to 100 percent) and it Cash is always accepted, appears unlikely that it however, and always well arises due solely to liquidity received. Mowing Lawn Aeration I Fertilizing | ~ Free Estimates - Prunin,- -Competitive Rates- -Weed E ating Now serving Graeagle! Spring Clean-up l qW ! 283-2921. Tickets $50 each only 200 tickets will be sold Proceeds benefit C. Roy Carmichael's 5th grade 2016 Watershed Program For tickets call Michelle 5o3r0-521-3037 Tammy at CRC 832-0211 ext. 4107 Drawing will be held June 12, 2015 Need not be present to win. Kayak made & donated by Larry Segna